Introducing the Initial Pendant Line

A series of Initial Pendants in alphabetical order

Dainty, sustainably focused, and right-on trend, the new Initial Pendant line is a delicate display of love. Whether you rock a letter for your own name or that of someone that matters, this simplistic piece is a statement with impact.

Sustainably focused initial pendants line

The Initial Pendant line was designed to be an ethical alternative to styles set using mined diamonds. Each diamond featured is lab grown which means that you can rest easy knowing that your jewelry didn’t contribute to the unethical practices that are inherent with natural diamonds.

Sustainably focused initial pendants line

“Mined diamonds and lab diamonds are both diamonds and we LOVE diamonds. 12FIFTEEN is here to make it easy for you to wear, gift, and glam out with diamonds you can feel good about,” said Forever Companies Chief Marketing Officer, Brittany Bozmoski.

Sustainably focused initial pendants line

The slogan for the line is, “Love Sustained In Your Name.” This is because the impact of choosing lab diamonds goes well beyond today. When you choose lab grown diamonds you’re making the best choice for the earth, its people, and your wallet.

Browse the new Initial Pendant line today!

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